Pure London Fashion Show

London

Pure London x JATC is London’s most curated fashion trade show that ​brings together designers, brands, buyers, and creatives from around the ​world. We provide an international platform for fashion brands to ​showcase their latest trends and innovations.

Our mission is to be the ultimate global fashion experience, offering ​reliable trend insights, promoting sustainability, and creating valuable ​business opportunities.

Join us for a truly magical experience, where the industry's leading and ​emerging designers connect with influential buyers from major ​department stores to independent boutiques, collaborating to shape the ​future of fashion.

Address:
Kensington Olympia, London Hammersmith Rd, London

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Tickets

Pure London General Admission

First entry at 10am
Live Fashion Shows
Fashion workshops from 12pm
£
49.99
-
+
booking fee: £
4.99

Event

Includes

First Access
First looks at new designers 2025 lineups
Stalls
Variety of stalls set up in the lobby
Drinks on entry
A glass of free alcholoic or non-alcholoic prosseco on first entry
After party
Wristbands provided for after parties in clubs located around London

Pure London x JATC is London’s most curated fashion trade show that ​brings together designers, brands, buyers, and creatives from around the ​world. We provide an international platform for fashion brands to ​showcase their latest trends and innovations.

Our mission is to be the ultimate global fashion experience, offering ​reliable trend insights, promoting sustainability, and creating valuable ​business opportunities.

Join us for a truly magical experience, where the industry's leading and ​emerging designers connect with influential buyers from major ​department stores to independent boutiques, collaborating to shape the ​future of fashion.

Pure London x JATC is London’s most curated fashion trade show that ​brings together designers, brands, buyers, and creatives from around the ​world. We provide an international platform for fashion brands to ​showcase their latest trends and innovations.

Our mission is to be the ultimate global fashion experience, offering ​reliable trend insights, promoting sustainability, and creating valuable ​business opportunities.

Join us for a truly magical experience, where the industry's leading and ​emerging designers connect with influential buyers from major ​department stores to independent boutiques, collaborating to shape the ​future of fashion.

Buy Tickets